I cambiamenti in atto nel settore automobilistico – guidati dai macro-trend “CASES” (Connectivity, Autonomous driving, Shared-mobility, Electrification, Servitization) – impongono un profondo ripensamento del ruolo e del concetto stesso di “auto”, che si estende dai modelli di business dei diversi attori sul mercato ai cambiamenti nelle logiche di acquisto e di utilizzo dei veicoli da parte degli utenti finali.
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